WordPress Theme for Real Estate

June 23, 2010

WordPress and real estate are a match made in heaven especially when you start with a WordPress theme made especially for Real Estate like the AgentPress Theme from StudioPress.

View the new goodGround Real Estate website…

Multiple Categories

You can write property listings (blog posts) under as many different categories and sub categories as you like. They all fit seamlessly into the website’s navigation and can then be searched or viewed by category, sub-category or keyword. Adding the Multiple category selection widget means many categories can be searched at once. Eg. Price, Location, No. Bedrooms etc. The Agent Press theme lets you show an image and content summary for each category. Click on photo below right.

Easy Photo Uploading

Upload multiple photos to a property listing all at once and click ‘Insert Gallery’ button to add them to the post. Sizes are setup in your administration so resizing is automatic and you get a professional looking gallery on each listing in minutes. With one click you select a main photo to represent each listing and this appears on your homepage and category pages. Click on photo right.

View gallery in action here…

Multiple Authors & Access Levels

WordPress can handle any number of different users with varying levels of access creating and/or publishing new listings. By adding an author box (see image below), you add an agent’s photo and details to every property listing. You can also separate each author’s feed to show properties by agent. Access levels can allow users to publish new posts, only write new posts or only edit their own posts – the combinations are endless.

Superior Search Engine Optimisation

WordPress publishes blog content as a feed so search engines can easily index any new listings as they appear. Each post allows you to add custom titles, permalinks, meta descriptions, keywords and tags pertaining that listing. Pretty permalinks mean that the website address of each and every page/post consists of keywords (not random letters & numbers).

Automatic Promotion of your Listings

Adding plugins such as Sociable, Twitter Tools and Other Category Posts let you and your readers easily promote each and every listing. Your feed can be linked to an email newsletter to automatically send new listings to your subscribers once a day, once a week or once a month. Setup one newsletter or one for each category or agent.

Why Use AgentPress?

StudioPress Premium WordPress ThemesHere are just a few of the things which make AgentPress the best choice:

  • Set any number special fields to appear on every post (see image below)
  • Show special properties in slideshow on homepage (make this part of a promotional package)
  • Promote more special properties on the homepage
  • Write a blog with tips and news for sellers and buyers
  • include a second navigation bar showing main categories

Purchase the AgentPress theme here.

Other Plugins Used to Enhance Agent Press

Multiple Category ‘Super’ Search Box

June 16, 2010

On large websites where posts are listed under many different categories, it makes sense for readers to be able to search several categories at once to narrow down their search. The Multiple Category Selector Widget does exactly that whereas the default WordPress search widget only lets you type keywords into a box, then searches your posts and pages for these keywords.

This plugin is perfect for Real Estate websites, Car Dealer websites, shopping sites and any other website with a lot of blog posts (like mine).

See the Multiple Category widget in action at www.goodground.co.nz

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